About Us - Allanson Souvenirs

A Melbourne Institution at the Heart of the Market

For over 40 years, the Allanson Souvenirs name has been synonymous with the Queen Victoria Market. We are more than just a shop,we are a family-run institution dedicated to helping travellers and locals find the perfect piece of Australia to take home.

Our Family Legacy

Our story began two generations ago when my parents first established our presence at QVM. I grew up in these aisles, joining the family business over 40 years ago and officially taking the helm as Allanson Souvenirs in 2000.

Today, we remain a true family operation. My partner Steve, who brought his passion for Melbourne’s culinary scene to the business in 2006, and our son Hayden, who joined us after completing his VCE, work alongside me to keep the Allanson tradition alive. Whether you want to talk about the perfect memento or need a chef’s tip on the best produce in the market, our family is here for yours.

Award-Winning Service

We don’t just work in Melbourne; we give back to it. Our commitment to the community and our long-standing presence in the CBD were recognized with the prestigious Lord Mayor’s Commendation Award. It was a proud moment for our family and a testament to the decades of care we put into every interaction.

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Why Shop With Us?

• Curated Quality: we hand-pick our inventory to ensure you're getting durable, beautiful products that stand the test of time.

• Local Spirit: We celebrate our roots by partnering with local artisans and designers to bring you authentic pieces you won’t find anywhere else.

• Customer-First Service: Our team is passionate about our community. We don't just sell souvenirs; we offer recommendations, directions, and a friendly smile to every traveler who walks through our doors.

• A Gift for Everyone: From affordable tokens for friends to premium collectibles for your home, our range is designed to fit every budget and style.

Our Promise

Whether you are visiting us in person or browsing our collection online, we are committed to helping you find that perfect "something" to remember your stay. At Allanson Souvenirs, we don't just sell items—we help you take a piece of your adventure home with you.

Visit Us at Iconic Queen Victoria Market

Come find us at the corner of L Shed and Queen Street. We look forward to meeting you and helping you find that perfect "something" to remember your journey Down Under.